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Information For Businesses
To the small and medium size business, a presence on the Internet builds on your existing business operation. Having a presence on the internet benefits the business by promoting products or services to a world wide audience.
A well designed website attracts a professional image, which appeals to both existing and potential new customers. By expanding the scope of a website you can incorporate some interactivity, enabling your customers to browse products or services that you have to offer, they can then choose which services are required and purchase on-line.
Further from this by incorporating the technical complexity of website and business systems, a level of true interaction can be achieved, providing stock querying, order status and balance of account. Through commitment a complete web orientated system can emerge, providing complete process control of your business through the Internet gateway.
At present, having an Internet presence is an effective marketing tool.
In the future, not having an Internet presence will pose as a threat to many businesses.
Five Levels of Internet Business
Below are the 5 levels of Internet activity, every company that has a web presence fit in to one of these categories. The size and type of the business usually dictate how far to progress Internet activity.
1. Email Communication
24 hour communication with your customers.
Internet presence offering information about your business.
3. E-Commerce Solutions
Ability to commence business over the Internet.
4. E-Business Solutions
Integration of your business systems with your website.
Complete integration of your Internet site with all aspects of your business.